Mention is a media monitoring and social listening platform that helps brands track what people are saying about them across the web—from news sites and blogs to social platforms like Reddit, X, and Instagram—without manually scouring the internet.
What it helps you do:
- Monitor 1 billion+ sources in real-time to catch brand mentions, competitor activity, and industry trends as they happen
- Analyze sentiment and reach with automated categorization of positive, neutral, and negative mentions
- Build Boolean search queries to filter noise and focus on relevant conversations
- Create shareable dashboards and reports for stakeholders using pre-built templates
- Track share of voice against competitors to benchmark your market position
Who it's for: Marketing teams at mid-to-large companies that need enterprise-grade monitoring with dedicated account management and API access. PR professionals managing reputation and crisis communications will find particular value here.
Who it's NOT for: Solo founders or small businesses on tight budgets—the $599/month entry point (Company plan) puts this firmly in enterprise territory. Those primarily needing publishing and response features should look elsewhere; Mention deprecated these features in favor of integration with Agorapulse.
Pricing: The Company plan starts at $599/month when billed yearly ($7,188/year). This includes unlimited users, Boolean search, historical data, API access, and dedicated support. They offer NGO discounts upon request.
Editorial take: While users praise Mention's intuitive interface and real-time coverage, G2 reviewers note occasional bugs where "cleared mentions reappearing" can frustrate workflows, and some find LinkedIn integration requires frequent re-authentication. The tool delivers solid value for enterprise monitoring needs, but accuracy-conscious teams may want to validate its data against competitors before committing.
